What does a music manager do?

A music manager handles career strategy, deal negotiation, A&R direction, and business development for artists, producers, and songwriters. At Whetstone Entertainment, we provide hands-on management that covers everything from creative direction and producer-writer pairing to publishing deals and catalog strategy. We help our clients build long-term, defensible careers in the music industry.

How do I find a music manager in Atlanta?

Atlanta is one of the world's biggest music hubs. Whetstone Entertainment is an Atlanta-based music management company with 15+ years of experience representing Grammy-nominated producers and songwriters. We work with creators at every stage — from emerging talent to established hitmakers who have placed records with Beyoncé, Drake, Usher, and more. Reach out through our website to start a conversation.

What is A&R consulting?

A&R (Artists & Repertoire) consulting involves guiding the creative direction of music projects. This includes selecting and pairing producers with artists, shaping records for commercial and artistic impact, managing recording sessions, and overseeing project timelines. Whetstone Entertainment provides A&R consulting for labels, artists, and independent projects, including two 2026 Grammy-nominated records for Lecrae.

How do music publishing deals work?

Music publishing deals involve a publisher acquiring rights to a songwriter's or producer's catalog in exchange for advances and ongoing royalty collection. Deal structures vary — from traditional co-publishing deals to administration deals and catalog acquisitions. Whetstone Entertainment provides deal strategy guidance to help creators understand their options, maximize value, and retain as much ownership as possible.

What artists has Whetstone Entertainment worked with?

Our team has contributed to records for some of the biggest names in music, including Beyoncé, Drake, Usher, Travis Scott, Kanye West, Justin Bieber, 21 Savage, Cardi B, Metro Boomin, Fred again.., Jack Harlow, Jung Kook, Don Toliver, Summer Walker, SZA, Chris Brown, and Yeat. We also have two 2026 Grammy nominations for our A&R consulting work on Lecrae's album 'Restoration' and the single 'Headphones' featuring Killer Mike and T.I.

What services does Whetstone Entertainment offer?

Whetstone Entertainment offers three core services: (1) Producer & Songwriter Management — comprehensive career development, strategic planning, and day-to-day management; (2) A&R Consulting — creative direction, producer-writer pairing, record shaping, and project management for labels and independent projects; (3) Deal Strategy — guidance on publishing, recording, and catalog transactions to help creators maximize value and make informed business decisions.

Whetstone
Entertainment

Discovering and developing the most talented musicians in the world. We represent visionary producers, songwriters, and musicians shaping the sound of tomorrow.

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Republic Records Interscope Records Geffen Records Island Records Def Jam Recordings Capitol Records Motown Records Columbia Records RCA Records Epic Records Atlantic Records Warner Records Republic Records Interscope Records Geffen Records Island Records Def Jam Recordings Capitol Records Motown Records Columbia Records RCA Records Epic Records Atlantic Records Warner Records

Drake Don Toliver Fred again.. Jack Harlow Jung Kook Justin Bieber Kanye West Metro Boomin Summer Walker Travis Scott Usher Yeat SZA Chris Brown 21 Savage Beyoncé Cardi B Drake Don Toliver Fred again.. Jack Harlow Jung Kook Justin Bieber Kanye West Metro Boomin Summer Walker Travis Scott Usher Yeat SZA Chris Brown 21 Savage Beyoncé Cardi B

15+

Years Experience

100+

Major Placements

20+

Total Grammy Nominations

Who We Are

Elite Music Management

Whetstone Entertainment represents and develops the creators shaping tomorrow's sound. Rooted in Atlanta and built on 15+ years of experience, we provide hands-on management, A&R direction, project execution, and deal strategy for Grammy-winning producers and rising innovators.

We operate at the intersection of culture, business, and technology, helping our clients navigate the shifting landscape of rights, distribution, and emerging AI tools. Our mission is to turn world-class creative output into long-term, defensible careers.

What We Do

Our Services

1-on-1 Consulting

Personalized consultation with a veteran music executive. From placements and deal negotiation to release strategy, copyrights, and career roadmaps. 60-minute sessions for artists, producers, and music entrepreneurs ready to level up.

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Producer & Songwriter Management

Comprehensive career development and strategic planning. We guide artists from emerging talent to industry leaders.

A&R Consulting

Where craft meets strategy. We've spent 15+ years assembling albums, selecting singles, and shaping records from first idea to final master. We pair that ear with playlist strategy, digital marketing, and performance analysis to make sure the music finds its audience.

Deal Strategy

Where the business gets done. We negotiate producer agreements, structure publishing deals, and secure admin placements that protect our clients' interests. From connecting songwriters and producers with the right publishing partners to navigating session deals and contract negotiation, we turn creative value into long-term business value.